The Schiavenza company acts in the territory of Serralunga d'Alba since 1956. The firm started by the brothers Vittorio and Ugo Alessandria is now managed by the son-in-law Luciano Pira, agronomist and celiar man, aided by the wife Maura and by the brother-in-law Walter. In the past the farm and the surrounding lands were owned by the Opera Pia Barolo; the work was made by sharecroppers called "schiavenza": from which derives the curious company's name.
Actually the company extend itself on eight hectares of vineyards in the territory of Serralunga d'Alba; it owns moreover 15.240 m2 in the village of Monforte d'Alba in the Perno hamlet. From these esteemed lands the company produces red wine of excelent quality following an artisan making.